Knowledge Base - Your Online Tutorial.

8. Marketing & Promoting

How to Install Google Analytics

Google Analytics enables you to track traffic of your Unicart store. It provides reports of your Unicart store performance such as the number of visitors, the most visited pages, the active time of visitors, the country of visitors, the traffic sources and etc. Using Google Analytic, you can know your customers better and optimize your Unicart store to increase conversions

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How to Increase Facebook Page Likes with Facebook Like Box

Adding Facebook Like Box encourages customers to like your Facebook Fan Page directly in your Unicart store. At the same time, it improves customer engagement by having the latest news of your Facebook Fan Page visible in your fans news feeds.   1. Navigate to Webstore and choose Layout Manager. 2. Drag Facebook Like Box module to the position you wish to

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How to Offer Coupon Codes with Special Deals

Coupon Code is one of the best ways to reward your existing customers and also excite new customers. You can use Coupon Code to offer discount, control the number of times coupon code can be used together with duration to create urgency, and also set a minimum order amount in order to use coupon code which indirectly encourage

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How to Improve Customer Service with Zendesk (Zopim) Live Chat

Good customer service can make customers loyal to you. Adding Zendesk (Zopim) Live Chat to your Unicart store to improve customer service by listening to your customers and clearing their doubts immediately. When you provide good customer service, customers are more likely to purchase from you and increase sales. Step 1: Sign up Zendesk accountStep 2: Activate Zendesk Live

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How to Add Google Translate

Want to target customers with their preferred language? Google Translate app comes with three languages, English, Chinese and Malay. It is simple as select one language in Google Translate, your Unicart store will be translated into the selected language instantly. Using Google Translate, you can save your time from translating manually.   1. Navigate to Apps, click Add More Apps button

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How to Offer Gift Vouchers

Gift Vouchers work like virtual cash vouchers which make customers feel like they have money to spend on your Unicart store. Offering Gift Voucher to your customers is more likely to encourage them to return your Unicart store. Unlike Coupon Code, Gift Voucher is offered with fixed discount amount without time restriction. Using Gift Voucher feature, you can

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E-Commerce SEO Tips

Meaningful Product NameDon’t give all of your products the same name only to explain what they are in the product description. If you do this, all of the links and all of the text on your site will look alike, and the search engines won’t be able to distinguish anything. Give your product a meaningful

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How to Add MailChimp Newsletter Signup Form

Some customers would like to subscribe to your newsletter to get latest news and special deals. Connect with Mailchimp that allows you to do email marketing with their powerful features. Whoever subscribes newsletter on your Unicart store, the email address will be automatically added to Mailchimp list and you can design and send newsletter to your subscribers via

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How to Apply Product Label

Product Labels enables you to attract your customers with eye catching images which place on top on particular products. You may use existing labels such as Best Seller, Special Deal, New Arrival etc or design your own labels and apply to your products. With the help of Product Label, it can convince your customers to purchase the product as well as increase traffic of your

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How to Issue Store Credit to Customer

Running online business is hard to prevent customers request for refund. Instead of issuing refund by cash, you can issue store credit to customers to purchase new item they want. Besides using it for item exchange, make use of store credit to reward your customers to maintain good relationship and encourage them to return your Unicart store. This feature is only available

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